Ficha
- Proyecto
- Signals
- Advertiser
- Decathlon
- Director
- Blai Graell
- Agency
- &Rosàs
- Production Company
- The Production Club
- Awards
- CdeC 2017
- Audiovisual Execution Mention
- El Sol
- Gold in TV and Cinema
Process
The idea of "Signals" is to illustrate a copy in a colourful way, without losing the realism typical to the great majority of Decathlon pieces, but giving it a certain touch of genre cinema. With thriller references in the opening sequence, and the most absurd comedy in the development of the piece, it is designed to maintain a constant rhythm that grips the viewer into the next gag. The key is the constant use of slow motion and graphic resources. A great work of direction.
Don't you know what presents to give for Christmas? Be aware of the signals.