Ficha
- Project
- Coaches of my Life
- Advertiser
- Decathlon
- Director
- Marc Corominas
- Agency
- &Rosàs
- Production Company
- The Production Club
- Awards
- CdeC 2016
- Bronze in Idea
Process
It is always difficult to find a way to shoot a multi-situation sports spot. The intervention of the art team is key to swiftly generate fictitious spaces in order to reuse locations and avoid travelling, thus optimizing the time of shooting. The casting was another of the major challenges since we needed almost a hundred athletes of different levels. Most of them professional sports people, to convey more strength and truthfulness to the characters. Finally, we must highlight the camera’s point of view, which is key in this film. By using adequate lenses and a special helmet that allowed for shooting with an Epic on the head, we got the effect of the coach’s subjective view to be very powerful.
Thinking, taking risks and innovating lead us to create different views.