Ficha
- Project
- Goldfishes
- Advertiser
- Decathlon
- Director
- Alberto Blanco
- Agency
- &Rosàs
- Production Company
- The Production Club
- Awards
- El Sol
- Silver in TV and Cinema
- CdeC 2016
- Best Idea Mention
- Audiovisual Execution Mention
Process
With this spot, we wanted to get a leisurely and pleasant visual sensation, as a summer slow pace. We travelled to the Canary Islands, specifically to Fuerteventura, looking for the ideal conditions for surfing, one of the main characters of the piece. The casting was done on-site between regular surfers and water sports practitioners in order to get the sense of flow and ease in the water that our creativity called for. Highlights are the importance of photography and underwater and technical shots for wrapping up the end result.
Choosing well the location and a shooting plan based on the sun are basic in a completely outdoor shoot.