#Pescanova

Process

The debate has reached our kitchens with this new Pescanova campaign that we have created together with & Rosàs. This film is directed by Ivan Jurado with the intention to give life to a funny and at the same time absurd debate in which a series of characters argue about whether the product is pasta or fish. We have done it with a cinematic look, with impeccable art design on each set creating captivating atmospheres in the eye of the viewer. Here we present the Director’s cut by Ivan Jurado.

Cinematic look, with impeccable art design on each set creating captivating atmospheres.